Returns & Exchanges
Brand Promotions UK Ltd trading as Brand Identity. Updated 11 November 2026.
Schoolwear: our returns offer
For purchases from bidschoolwear.com, unused schoolwear can normally be returned within 31 days of purchase, unworn and unwashed, in its original condition with tags attached and proof of purchase. Items purchased in July or August can be returned or exchanged until 30 September. This additional offer does not replace your statutory rights.
Standard school-logo items are eligible under this offer. Items individually personalised with a child’s name or initials are excluded from change-of-mind returns. Please check the fit before adding personalisation.
Online consumer orders: changing your mind
If you are a consumer buying eligible, non-personalised goods online, you may tell us you wish to cancel within 14 days after delivery. You then have a further 14 days to send the goods back. You may inspect and try on goods as you would in a shop; we may reduce a refund for handling beyond what is necessary to establish their nature, characteristics and fit.
We refund the price and, when you cancel the whole eligible order, the standard outbound delivery cost. Any extra paid for an upgraded delivery service is not refundable. Refunds use the original payment method and are made within 14 days of receiving the returned goods or evidence of sending them back, whichever is earlier. No restocking fee applies to statutory consumer cancellations.
Personalised and made-to-order products
The statutory change-of-mind cancellation right does not normally apply to goods made to your specifications or clearly personalised, such as items with your name, initials or bespoke artwork, or custom-printed transfers. This does not affect your rights if an item is faulty, incorrect or not as described. A standard school crest alone does not exclude an item from our schoolwear returns offer.
Faulty, incorrect or damaged goods
Please contact us with your order number and a description of the problem, including photographs where helpful. We will arrange the appropriate refund, repair or replacement in accordance with your statutory rights. Please contact us before posting a faulty or incorrect item so we can arrange a suitable return and cover reasonable return costs where we are responsible.
How to return or exchange an item
Email sales@b-id.co.uk, call 01702 410044, or visit our shop. Include your name, order number and the item concerned. Contacting us helps us arrange your return; an authorisation number is not a condition of exercising statutory cancellation rights.
Return to: Brand Identity – Returns, Unit 2, 555 Sutton Road, Southend-on-Sea, Essex, SS2 5FB. The shop entrance is on Stock Road.
For change-of-mind postal returns, you pay the return postage. Please package items securely and keep proof of postage; a tracked service is recommended. Schoolwear exchanges can be arranged in our shop, subject to availability.
Business orders
Business-to-business orders are subject to the agreed quotation or supply terms; consumer change-of-mind rights do not apply to business purchases. Please contact us about any quality or fulfilment issue.
Nothing in this policy limits your statutory rights.
